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The Journal

Curl Manifesto

Hair Advice
Mar 29, 2022

Manifest your dream curls

We all covet beautiful, wavy hair. Everywhere from fashion magazines to Instagram feeds, glossy curls are held up as the pinnacle of hairstyles. We spend hours styling and tonging our locks to achieve the perfect curl – from bouncy and natural full-bodied curls to a more natural beach wave – we’re all determined to get the look just right. What a dream it must be to be born with beautiful curls!

But anyone who was graced with naturally curly locks knows the reality is often far from ideal.

Chances are you’ve probably tried every product on the market, each promising to restore your frizz into flush curls. But instead, they leave you with crunchy, noodle-like strands that would be more at home in a chicken soup.
Or then there are the products that are just too heavy and leave your hair looking greasy and weighed down.

Kerastase’s new Curl Manifesto range

Formulated with Manuka Honey and Ceramide, the Curl Manifesto range promises to define, strengthen and nourish your natural curls, leaving them more luscious and shiny, less hot mess. Gone are the days of merely taming your natural curls, with the Kerastase Curl Manifesto you can really embrace the hair you were born with.

The combination of Manuka Honey (which helps improve scalp health, boost hair growth, and hydrate hair, leaving it super smooth and shiny) and Ceramides (which help restore damaged hair) enhances the natural ‘S’ shape of waves and curls.
Essentially, they’re curly-haired girls’ best-kept secret. Say goodbye to frizz and hello to hydrated, flawless curls that retain their shape.

Now, let’s explore the range.

  1. Kérastase Curl Manifesto Bain Curl Shampoo
    Free from sulfate, this shampoo is gentle on the scalp and will work overtime to banish dirt, build-up, and impurities from your strands while enriching them with vital nutrients. Double cleanse to achieve the best results.
  2. Kérastase Curl Manifesto Masque
    This ultra-moisturising mask will give your curls more elasticity and definition. Apply directly after shampoo and leave it to work its magic for 5-10 minutes.
  3. Kérastase Curl Manifesto Fondant Curl Conditioner
    If a lightweight conditioner that won’t weigh your hair down is your jam, then this is the prod for you. Best applied after shampoo, or to add extra hydration hit after using a hair mask.
  4. Kérastase Curl Manifesto Creme Curl
    A real overachiever, Creme Curl boosts hydration and provides heat protection for up to 230 degrees, so you can blow-dry and heat style guilt-free. Apply a dollop to towel-dried and comb through.
  5. Kérastase Curl Manifesto Refresh Spray
    And finally, the pièce de résistance. Refresh Spray helps revive and rehydrates curls to ensure they stay lush until your next wash. Apply as needed. Thank us later.
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