You dislike the sharp smell of ammonia
Topchic Zero removes ammonia from the colour formula, creating a different salon experience for clients who find the traditional ammonia smell unpleasant.
Goldwell ammonia free permanent colour
Permanent colour without the sharp ammonia smell, planned and applied by an Epic colourist.
For clients who want professional permanent colour with a different formulation experience, Epic offers Goldwell Topchic Zero across our Brisbane and Gold Coast salons. It combines ammonia free colour technology with personalised shade selection, professional grey coverage and the finish clients expect from an Epic colour appointment.
The right colour still begins with your hair, your history and your goal. Your colourist will assess whether Topchic Zero is the best route for your result, then create a plan around tone, coverage, condition and future maintenance.
Professional colour, considered differently
Ammonia free describes one important part of the formula. It does not replace the skill behind a beautiful result. Undertone, existing artificial colour, natural depth, grey percentage, hair condition and the amount of change you want all influence what is possible in one appointment.
Topchic Zero is a permanent professional colour range. It can be a strong option for root colour, grey coverage, rich brunettes, refined coppers, reds and natural looking tonal change. If your goal requires substantial lightening, colour correction or a different colour technology, your stylist may recommend another Goldwell service or a combination of services.
That honest recommendation matters. Epic does not select a colour range because one label sounds appealing. We select the formula and technique most likely to deliver the result, condition and maintenance rhythm you have agreed on.
Who it may suit
These are common reasons clients ask about ammonia free colour. Suitability is confirmed in consultation, because a preference and a safe, achievable colour plan must work together.
Topchic Zero removes ammonia from the colour formula, creating a different salon experience for clients who find the traditional ammonia smell unpleasant.
The range offers up to 100% grey coverage. Your colourist will choose the shade family and formula required for your percentage and pattern of grey.
Goldwell describes Topchic Zero as vegan, meaning the formula contains no animal derived ingredients. This can matter to clients making more considered product choices.
Its 38 shade palette supports glossy naturals, dimensional brunettes, refined warmth, reds and expressive permanent colour with professional tone control.
If you are restarting a root colour or maintenance routine, your stylist can assess whether Topchic Zero fits the result, coverage and visit cycle you want.
The formula contains no ammonia, silicones or ethanol and reaches up to 92% natural origin depending on shade. It is still professional oxidative hair colour.
Inside Goldwell Topchic Zero
Topchic Zero is not a temporary tint or a home colour substitute. It is Goldwell’s permanent salon colour system, developed for professional formulation, controlled application and durable results.
Product claims and figures follow Goldwell Australia’s current Topchic Zero information. Natural origin percentage includes water, varies by shade and is calculated by Goldwell according to ISO 16128.
The client experience
Clients often first notice what is absent: the sharp ammonia smell associated with many permanent colour services. The appointment itself remains a complete professional colour experience, from consultation and formulation through to basin care and the finished style.
Topchic Zero is designed to produce natural looking, shiny colour. What you personally see and feel will depend on your starting hair, chosen shade, colour history, condition and the other services included in your appointment.
A quieter scent profile without the sharp ammonia smell
A shade selected around your complexion, style and maintenance
Precise professional mixing, application and development
A thorough basin finish with care chosen for coloured hair
A maintenance plan explained before you leave the salon
The colourist experience
Great colourists do not force every client into one formula. They value choice because different starting points and goals call for different technical solutions. Topchic Zero gives the Epic team a permanent, ammonia free route for clients whose desired result and hair assessment suit the range.
The 38 shade palette, professional grey coverage and matching relationship with Goldwell Colorance give colourists useful control. Roots can be planned for coverage and longevity while lengths may be refreshed or refined with another suitable Goldwell colour system when the hair needs a different approach.
Our team also appreciates being able to have a clearer conversation with ingredient conscious clients. We can explain what the formula contains, what it leaves out and, equally importantly, where its limits sit.
Clear advice matters
Topchic Zero can be a thoughtful professional choice. It should never be presented as risk free or as the answer to every colour concern.
Hair colour ingredients can cause allergic reactions. Tell Epic about any previous reaction, black henna tattoo, scalp condition or current irritation before booking. An allergy alert test or medical advice may be required.
Topchic Zero is professional oxidative permanent colour. Ammonia free describes the alkalising approach, not the absence of all chemical ingredients.
Major blonde transformations, removal of dark artificial colour and some corrections may require lightener or another colour system.
If you are undergoing or recovering from cancer treatment, ask your doctor or nurse when colour is appropriate, then book a consultation so your scalp and new hair growth can be assessed.
A personalised shade direction
Topchic Zero spans classic natural shades and richer tonal directions. These examples describe colour families, not a promise that every result can be reached from every starting base in one appointment.
Balanced, polished brown with believable depth.
Rich brunette with soft, warm dimension.
Full bodied brown with refined richness.
Controlled warmth with a more neutral finish.
Reflective warmth that adds movement to brown.
From refined auburn to more expressive warmth.
Coverage planned to feel balanced and believable.
A formula created around your depth and reflect.
Your appointment
Every colour appointment has its own technical detail, but the decision journey should always feel clear.
Choose your salon and tell us you are interested in ammonia free colour.
We review your history, scalp, starting depth, grey, condition and goal.
Your stylist confirms whether Topchic Zero is the right system and explains the price.
Your formula is mixed, applied and developed with professional control.
We recommend your next visit and home care for a fresher looking result.
Pricing and appointment time
The cost and timing of ammonia free colour depend on your stylist level, hair length and density, regrowth, existing colour, grey coverage, formula, technique and any cut, treatment or finish included.
A simple root application and a full colour correction are not the same appointment. Your Epic team will confirm the recommended service and expected investment after assessing your hair and goal.
If you are unsure what to select online, book a consultation or contact your preferred Epic salon. Mention Topchic Zero and share any previous reaction, medical treatment, scalp concern or complex colour history before the service.
18 Epic salons
Looking for an ammonia free hairdresser in Brisbane or an ammonia free hair salon on the Gold Coast? Choose your nearest location, then book online or contact the team for help selecting the correct colour service.
Ammonia free colour FAQs
These answers explain Topchic Zero and the Epic salon experience. Your consultation remains the place for advice about your own hair, skin, medical circumstances and colour history.
Ammonia free hair colour is formulated without ammonia as the alkalising ingredient. Topchic Zero is Goldwell’s professional permanent ammonia free colour range. It still uses professional oxidative colour chemistry, so ammonia free does not mean chemical free.
Topchic Zero is a permanent salon colour system with 38 shades. Goldwell states that it contains no ammonia, silicones, ethanol or animal derived ingredients, offers up to 100% grey coverage and reaches up to 92% natural origin depending on shade.
Yes. Topchic Zero is permanent professional colour. Your roots will still grow through, and tonal change can occur over time through washing, sun, heat and environmental exposure. Your stylist will recommend a suitable maintenance cycle.
Goldwell states that Topchic Zero can provide up to 100% grey coverage. The actual formula depends on your percentage and distribution of grey, natural depth, desired shade and previous colour. Your Epic colourist will assess these factors before application.
No promise of completely odourless colour should be made. Topchic Zero contains no ammonia, so clients avoid the distinctive sharp ammonia smell, but professional colour products may still have their own scent.
No. It is professional permanent oxidative hair colour and should not be described as chemical free or organic. Goldwell states that the formula is up to 92% natural origin depending on shade, calculated according to ISO 16128. That is a specific formulation measure, not an organic certification.
No. Hair colour can cause allergic reactions even when it contains no ammonia. Tell Epic about every past colour reaction, black henna tattoo, known allergy, scalp condition or current irritation before booking. An allergy alert test or advice from a medical professional may be required.
Some clients with scent or ingredient preferences ask about Topchic Zero, but a sensitive scalp does not automatically make it suitable. Active irritation, broken skin, scalp disease or a history of reactions requires disclosure and may mean postponing colour or seeking medical advice.
Goldwell describes Topchic Zero as vegan and defines this as containing no animal derived ingredients. Clients who have broader ethical or environmental criteria can review Goldwell’s current product information and discuss their priorities with the salon.
It depends on your natural depth, previous colour and the degree of lift required. Significant blonde transformations, highlights and removal of dark artificial pigment may require lightener or another system. Your colourist will recommend the safest realistic route after assessing your hair.
The 38 shade range includes natural colour families and richer tonal directions. Epic may use it for natural brunettes, chocolate and mocha tones, warm colour, reds, coppers, grey coverage and personalised blends when the starting base and desired result suit permanent colour.
The colour is permanent, but your visible result changes as new hair grows and tone gradually shifts. Frequency varies with grey coverage, regrowth contrast, shade, hair condition, washing and home care. Many clients maintain root colour on a regular cycle agreed with their stylist.
Ask your doctor or nurse when hair colour is appropriate for you. Cancer Council NSW notes that people are often advised to wait at least six months after chemotherapy, but timing is individual. Once your treating team agrees, Epic can assess scalp health, new growth and hair condition before recommending any service.
You may. Testing requirements depend on the product instructions, your history and salon protocol. Always disclose previous reactions and relevant changes before the appointment. A negative test also cannot guarantee that a future reaction will never occur.
Your quote depends on stylist level, salon, hair length and density, regrowth, colour history, technique and any cut, treatment or styling added. Book a consultation or contact your preferred Epic salon for the correct service recommendation and price.
Your colour, professionally considered
Book with Epic Hair Designs in Brisbane or the Gold Coast and let your colourist assess whether Goldwell Topchic Zero is the right route for your hair, your result and the way you want to maintain it.