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The Journal

This New Kérastase Range will Bring Colour Into Your Life

Featured Hair Advice Hair Trends
Jun 6, 2022

Introducing the hero product from the new Kérastase range – the Soin Acide Chroma Gloss! This innovative take-home treatment is powered by lactic acid and will leave your colour looking its radiant best.  

The new Kérastase Chroma Absolu collection means you can now confidently work your way through the hair colour rainbow, without fear of breakage or colour loss. The products help strengthen and nourish the bonds in your hair that can sometimes feel damaged or weak after your dream transformation. Plus, the specific ingredients conserve colour from rinsing out too quickly, helping you maintain that fresh salon look. So, what we’re saying is, this collection is basically the holy grail for those with colour-treated hair. But there was one product from this range that really caught our attention – the Soin Acide Chroma Gloss. 



 

The Soin Acide Chroma Gloss is the product that 2015 you wishes they had during those blue hair days. Remember when you had to put your future dream-hair-colour transformations on hold, while growing it out so you could chop off the damage? Thankfully, those days are now over. The Chroma Gloss brings breakthrough innovation to the luxury colour-care market by caring for hair from the inside out, not just the surface. Like the other products in this range, the treatment just screams luxury quality. 

According to Kérastase, this resurfacing rinse treatment helps provide 70% more brilliant shine compared to untreated hair, and makes your colour look particularly vibrant. That’s because the gloss has lactic acid, which seals the hair so it’s smooth and shiny. It also has centella asiatica, which has antioxidant properties to help protect hair from damage and prevents colour fading from environmental stressors like sun damage or regular washes. This powerful combination of ingredients starts by treating the hair fibers before sealing the surface of your hair to trap those hardworking actives into your strands.  


The transparent liquid formula is applied directly to towel-dried hair, and as you massage it in the gloss transforms into a rich white cream. The texture penetrates to hydrate and strengthen fiber, while sealing cuticles for the utmost transformation with intense softness, dramatic shine and less colour-induced frizz.  

How can you make the most out of this treatment to get the best results?  

  1. Apply to shampooed and towel-dried mid-lengths and ends until saturated.  
  2. Use one dose if you have fine hair or two doses for thicker or longer hair.
  3. Leave on for 1-2 minutes and rinse thoroughly. So easy, yet so effective! 

Your hair will be left so healthy that your colour simply WANTS to stick around longer. After just one use, you’ll fall in love with this treatment and itching to buy the rest of the range. And lucky for you, the entire Kérastase Chroma Absolu collection is available to purchase at any Epic Hair Designs salon near you!  

Book your next appointment today.
 

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