It’s the million-dollar question on every blonde’s mind: “how do I maintain my luscious locks?” Luckily, our stylists have the answer! Whether it be maintaining the perfect colour, or protecting it from dryness and damage, being a blonde isn’t all about having more fun! As much as we love seeing our clients, we want all of our beautiful blondes to feel that healthy glow even when they’re not at our Epic Salons! Which is why we have brought you the ultimate system to get more blonde for your buck! Let’s take a look at how to correct and avoid brassy hair .
1. Prime your Hair
Name a better duo, we’ll wait… Olaplex Nº.0 and Nº.3 two-part treatment is the only patented system to noticeably repair extreme damage. Together they turn dry, brittle hair into soft, shiny and more resilient hair. The Nº.0 Intensive Bond Building Treatment primes your hair and rebuilds your hair bonds, while strengthening and protecting your hair integrity. Simply apply to dry hair and leave on for 10 minutes. By priming your hair with Nº.0, the Nº.3 treatment is pulled deeper into the locks, which allows for greater results!
For those who don’t know, Olaplex’s Nº.3 Hair Perfector is the brand’s bestseller and is regarded as the #1 product in prestige haircare, so it must be doing something right!? Apply the treatment through hair and leave on for 10 minutes before shampooing your hair. Created for weekly use on damp locks, the at-home treatment reduces breakage and visibly strengthens your blonde locks, improving its overall look and feel. Don’t believe us? Try it for yourselves! We have the whole Olaplex range at all Epic salons.
2. Lather in Purple Shampoo
Our stylists use professional-grade toners to nix brassy tones. However, once you leave the salon, the maintenance is up to you! If you have beautiful blonde hair and want to keep it that way, then you need to add a purple shampoo to your colour care routine. This will help retain its cool tone by neutralising the yellow, brassy look that may appear in between salon visits.
Our number No.1 go-to weapon against brassiness is the KMS Colour Vitality Blonde Shampoo. Tackling common blonde issues from every angle, this rhubarb and lavender shampoo has UV filters and optical brighteners to restore radiance and seal in that beautiful colour we just applied in the salon. As with all KMS products, this shampoo features an AHA structure complex (common in skincare as an exfoliant) which improves both the inside and outside of your hair. So, it’s a win-win! Just apply to damp hair, lather, and rinse. Follow up with a blonde conditioner, or better yet – a blonde mask! 
3. Condition with A Nourishing Hair Mask
If your hair feels dry, damaged, and just exhausted, then it may be time to add a hair mask into your blonde care routine. It’s kind of like taking vitamins – an extra boost for your hair! Epic stylists know firsthand the power of a mood-boosting, confidence-evoking hair mask that leaves you ready to take on the day.
Introducing the new addition to your anti-brass system – the Dualsenses Blondes & Highlights 60 Second Treatment. A Goldwell solution designed to combat the fun hair concerns that come with going blonde; think dryness, damage, split ends and brittleness. As one of the most trusted professional salon brands, Goldwell has pioneered some of the industry’s most groundbreaking hair care formulas to keep your strands looking gorgeous, shiny and healthy long after your appointment. The best part? The Dualsenses Blondes & Highlights Treatment will revive your blonde highlights and remove brassy and yellow tones for a salon-perfect finish in just 60 seconds.
4. Brighten with A Serum
Your hair goes through a lot when we lighten it, but luckily Oribe brings its expertise to lend a hand, this time in the form of its Bright Blonde Essential Priming Serum. Inspired by skincare and formulated for blondes, this serum is specially formulated with violet and pearlised pigments to eliminate brassiness while replenishing moisture and protecting your hair from heat damage.
It’s an essential first step after you rinse out your mask! Just work through damp hair before styling to protect, tone and hydrate. You’ll find your hair feeling restored, touchably soft and lit from within. This product is a hot topic! So, if your go-to Epic salon is out of stock, just ask your stylist to order it in for you!
5. Leave In an Overnight Treatment
Can’t give up that fresh salon colour? Well, now you don’t have to! The right leave-in product will boost your hair’s nourishment, and some colour-specific options will revive your desired hue as well! So, if your question is “how can I keep my fresh salon colour?” then the answer is always Kérastase.
The brand’s Blond Absolu Night Care treatment is the haircare equivalent of a shot of espresso: small but powerful and promises an instant burst of energy when you wake up. Not only is its soft lavender scent delicious to apply, but it’s also suitably lightweight. The Sérum Cicanuit is infused with Hylaronic Acid, which helps to hydrate the hair fibre. Plus, the overnight serum will cancel out your brassy tones while boosting luminosity from roots to ends. So, you’ll wake up with salon-shiny locks, which is just the kind of boost you need to start your day!
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